At Same Day Geek we deliver new customers to businesses through search engine optimization and pay-per-click marketing strategies. We have strategies and techniques that help businesses reach purchase minded consumers making a true impact on your bottom line. We’re here to bring ideas to you about search marketing and help you choose a strategy that’s right for your business.

Here is a little about how we work. First we identify Business Opportunities and work on understanding your business. Customers may not be searching for you in the way you’d expect. You might rank at the top of the first page of Google for a keyword that no one is searching for and wonder why the phone isn’t ringing.

Some questions might be:

• What do you want to achieve with your online marketing?
• Market Research: Are you targeting the right searches?
• What do your potential customers want?
• What works and doesn’t work on your current website?
• What are your competitors doing?

Your website needs to have creative, effective text content with relevant keywords, displayed in an attractive, easy to use way. This would include improvements to your website design, layout and content with the implementation of social media delivery strategy and an enhancement to website reputation and authority.

We need to measure and analyze.  If we can’t identify why something worked, we can’t reliably repeat the successful tactics. With measurement of changes in website rankings from the SEO work we do, we ensure that we know what is working for you. Analyzing why visitors come to your website is essential to understanding how your visitors are interacting with your web pages.  We track to find out how much and why web site visitors increased, where they came from and what they’re looking at. Has our SEO work affected your competitors, and most importantly have you made any money?

One thing that is important to note again is that there is always room for improvement in SEO. We continue to run internet marketing campaigns and build your search engine ranking by working both on and off your website. Ongoing SEO work is important to maintain a competitive advantage over your competitors.

Another company may say they can do it cheaper and faster and they can, but it’s short term and dangerous.  It’s what we call “Black Hat” SEO, which is a term that refers to techniques that are against Google’s (or other search engines) terms of service. Black Hat SEO can get your website penalised or banned. You’d be surprised how many SEO companies practice in a way that we consider to be detrimental to the long-term ranking of their clients’ websites. A short stint at #1 on Google isn’t worth months of lost sales because you are recovering from a ban or penalty.